About

An Interaction Designer with 10+ years experience working with product teams and interdisciplinary studios designing at the intersection between digital and physical products.  Thrives on complex challenges with a high emphasis on adaptive problem solving,  making solutions tangible, and delivering meaningful products.


Currently based in Shanghai with experience designing for APAC, Europe, and North American markets across consumer electronics, smart home, e-commerce, and entertainment.

Expertise

Digital

Phygital

Physical

Expertise

Digital

Phygital

Physical

Approach

01

01

Align on solutions before designing solutions

02

02

Make it real & make it tangible with rapid prototyping

03

03

Scope to define, research to discover, test to validate

04

04

Continual learning over relentless execution

05

05

Usability in tandem with usefulness

06

06

Show work frequently & seek strong feedback often

Show work & seek strong feedback often

Approach

01

Align on solutions before designing solutions

02

Make it real & make it tangible with rapid prototyping

03

Scope to define, research to discover, test to validate

04

Continual learning over relentless execution

05

Usability in tandem with usefulness

06

Show work frequently, seek strong feedback often

Skills

Discovery

Qualitative Research
Product Strategy
Business Strategy
Brand Strategy
Participatory Design
Stakeholder Workshops

Qualitative Research
Product Strategy
Business Strategy
Brand Strategy
Participatory Design
Stakeholder Workshops

Qualitative Research
Product Strategy
Business Strategy

Brand Strategy
Participatory Design
Stakeholder Workshops

Conception

HMI Design
User Experience Design
User Interface Design
Web, Apps, Web Apps
Motion Graphics
Storyboarding

HMI Design
User Experience Design
User Interface Design
Web, Apps, Web Apps
Motion Graphics
Storyboarding

HMI Design
UX Design
UI Design

Web, Apps, Web Apps
Motion Graphics
Storyboarding

Refinement

Audits
Usability Testing
Hardware Prototyping
Software Prototyping
Installations
Design Systems

Audits
Usability Testing
Hardware Prototyping
Software Prototyping
Installations
Design Systems

Audits
Usability Testing
Hardware Prototyping

Software Prototyping
Installations
Design Systems

Info

Experience

Phoenix

2020 → Current



Digital Kitchen

2014 → 2015



Freelance

2019 → 2020



Digitas / Sapient

2015 → 2018



iF Gold

2023

AWE Gold

2023

FastCompany Innov.

2015

Gold Lion(s)

2015, 2016

iF Design

2024, 2022, 2021

Red Dot(s)

2021, 2022

Awards

Experience

Phoenix 2020 → Current


Freelance 2019 → 2020
Digitas/Sapient 2015 → 2018
Digital Kitchen 2014 → 2015


Phoenix 2020 → Current


Freelance 2019 → 2020
Digitas/Sapient 2015 → 2018
Digital Kitchen 2014 → 2015

Awards

iF Design 2024, 2023, 2021
iF Gold 2023
AWE Gold 2023
Red Dot 2022, 2021
Gold Lion 2017, 2016
FastCompany Innovation 2015

iF Design 2024, 2023, 2021
iF Gold 2023
AWE Gold 2023
Red Dot 2022, 2021
Gold Lion 2017, 2016
FastCompany Innovation 2015

Listening